White-label AI website builder

Give every customer an AI website builder inside your product.

Embed a white-label visual builder with an in-builder AI assistant and a built-in MCP server directly into your SaaS application. Your customers generate sections, rewrite copy, translate pages, and optimize SEO inside your design-system guardrails, running on your own AI keys with zero credit markups.

White-label, multi-tenant, self-hosted inside your product. One yearly license for every customer site.

In-builder AI chat panel generating a section inside a white-labeled builder

The AI chat panel sits beside the canvas, inside your brand.

An AI story for your customers, without broken layouts or token markups

Adding AI to your customer websites usually means choosing between fragile code generators that break on deploy or hosted builders that tax you on every prompt.

01

Structured blocks and design tokens, not raw HTML

Prompt-to-code generators spit out raw code that breaks mobile layouts and still has to be compiled and deployed. ChaiBuilder's AI edits structured JSON inside your registered React blocks and Tailwind CSS design tokens, so every change stays on brand and publishes live instantly.

02

Draft-first human approval and collision locking

When an AI agent connects via the built-in /api/mcp server, every content, SEO, and translation edit lands as a draft with a preview link and respects real-time page locking, so an agent never overwrites a human editor.

03

Bring your own AI keys with zero credit markup

Connect Vercel AI Gateway, OpenRouter, or your own enterprise OpenAI or Anthropic keys in your config. You pay your provider directly at cost, never a per-seat or per-prompt markup to us.

In-builder AI chat for quick edits. Built-in MCP server for agent workflows.

In-builder AI chat panel

Sits right next to the visual canvas so non-technical customers can ask for copy rewrites, new sections, SEO metadata, or theme adjustments in plain language without filing support tickets.

Explore the AI assistant

Built-in MCP server (/api/mcp)

Lets power users and your onboarding team connect Claude, Cursor, or VS Code using 33 built-in tools, plus custom tools wired to your platform database, to translate pages, audit SEO, and build drafts from campaign briefs.

How the MCP server works

Built to sit inside your stack, not beside it

Hosted white-label builders keep your customers' websites on their cloud and tax you per site as you grow. ChaiBuilder runs inside your own application, so your customer data, your servers, and your margins stay with you.

Own your database

Bring your own PostgreSQL or SQLite database. All customer pages, registered users, revisions, and actions live inside your database alongside your core product records. ChaiBuilder has no access to any of it.

Own your infrastructure

ChaiBuilder is delivered as code you deploy on your own stack. There is no vendor-hosted runtime in the request path, and a lapsed license never takes a live customer site down.

One license, zero feature tiers

A single yearly Pro license unlocks the entire product: multi-tenancy, your brand in the builder, and the MCP server included. No feature flags, no per-site fees, no per-seat pricing, and no AI credits.

Ownership is not a plan tier or an add-on here. It is the architecture.

Your platform, top to bottom

Your app

Your SaaS product, your login, your brand

Builder

ChaiBuilder embedded, with AI chat and /api/mcp

AI

Your own provider keys, billed at cost

Data

Your PostgreSQL or SQLite database

Hosting

Your infrastructure, no vendor runtime

How rollout works

Live in weeks, not a rebuild

We do the integration and migration with you. Your engineers stay on your core product.

Book a demo
  1. 1

    Demo call

    We look at your product, your data schema, and how many customer sites you run.

  2. 2

    Pilot

    We integrate ChaiBuilder into your app on a small set of customer sites, with your data bound to blocks and your brand inside the builder.

  3. 3

    Migrate and roll out

    We move your existing customer sites over, site by site, and onboard your team and customers so nothing goes dark.

  4. 4

    Your customers run their sites

    One yearly Pro license for your whole platform, unlimited customer sites, with priority support and updates included.

Pricing

One license. Every customer site on your platform.

SaaS platforms license chaipro with one predictable yearly fee for the whole platform, however many customer sites it runs. Only building a site or two? The open-source core is free.

Pro (chaipro)

For SaaS platforms

Unlimited customer sites

One yearly license

Unlimited sites

chaipro built into your SaaS product so every customer gets a website under your brand, plus Build Services to get you live.

  • Multi-tenancy and your brand inside the builder
  • Server-side data binding to your database (PostgreSQL or SQLite)
  • Roles, revisions, multilingual, AI assistant, and the MCP server included
  • Build Services: pilot integration, custom blocks, migration, and rollout
Book a demo

White-label, built into your product, self-hosted on your infrastructure.

Open Source (chaicore)

For individual sites

Free

BSD-3-Clause license

The chaicore visual builder for your Next.js app. For individual developers, small teams, and bespoke single-site projects.

  • Core visual builder, SQLite page storage, and runtime rendering
  • Build a site or two for yourself or a client
  • Self-host it anywhere Next.js runs

Every Pro deployment includes 100% of the feature set and the built-in MCP server. One yearly license for your whole platform: no per-site fees, no per-seat pricing, no AI credits, and no feature tiers.

Frequently asked questions

Anything else, bring it to a 30-minute demo call.

Book a demo
How is ChaiBuilder licensed and priced?

SaaS platforms license chaipro with one flat yearly fee for the entire platform, covering unlimited customer sites, quoted to your scale on the demo call. Build Services for initial integration, custom blocks, and site migration are scoped and billed separately. There are no per-site fees, no per-seat charges, no AI credit fees, and no feature tiers. If you only need a site or two, the open-source core (chaicore) is free under the BSD-3-Clause license.

What is the difference between the open-source core (chaicore) and Pro (chaipro)?

The open-source core (chaicore) is a single-site Next.js visual builder with SQLite page storage and runtime rendering. The commercial chaipro package adds everything a multi-site SaaS platform needs in production: multi-tenancy, PostgreSQL support, white-label branding in the builder, RBAC roles and permissions, revisions and restore, multilingual management, URL redirects, media management, the full in-builder AI assistant, and the built-in MCP server.

Our core product is not built on Next.js. Can we still use ChaiBuilder?

Yes. If your main SaaS runs on Rails, Laravel, Django, Go, or .NET, ChaiBuilder runs as a companion Next.js website service in your cloud (serving customer custom domains and the embedded editor) while its server-side data providers read live records from your existing backend API or primary database.

Can AI agents like Claude or Cursor update customer websites safely?

Yes. Every Pro license includes the built-in MCP server at /api/mcp. Users with the mcp:use permission connect Claude, Cursor, or VS Code using their personal API key. The agent operates strictly within that user's permissions, saves changes as drafts for human review before publishing, and respects real-time page locking so it never overwrites a page someone has open.

How does Bring-Your-Own-AI work?

The in-builder AI chat assistant connects directly to your own Vercel AI Gateway, OpenRouter, or custom AI provider credentials configured in your deployment, and MCP agents run on the AI subscriptions your team or customers already use. ChaiBuilder never sits in the middle or charges AI token credits.

How do we validate fit before signing a platform contract?

Every engagement starts with a 30-minute architecture and product demo call, followed by a scoped pilot where we integrate ChaiBuilder into your app on a small set of customer sites. Your engineers can also inspect the open-source core (chaicore) on GitHub at any time.

See it running inside a product like yours.

A 30-minute walkthrough. We look at your product, your data model, and how many customer sites you run, and show you ChaiBuilder running multi-tenant under your brand.

Only building a site or two? Start with the free open-source core.

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The website builder for agents and humans. Owned by you. The website module for platforms and agencies that run many sites, self-hosted on Next.js.

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