Put your logo and colors in the builder your clients log into, then ship their site on their own database and their own infrastructure. One flat yearly license, unlimited domains, every feature included.
Build your first branded website in the trial.
Real code you control - not a walled garden.
On the Agency plan the builder carries your logo and your color scheme, and ChaiBuilder is not mentioned anywhere in it. This is the screen your clients open every day, and it is yours.
The site and its admin run on your client's domain, because the whole app is deployed to their infrastructure. There is no vendor subdomain in the path.
What you hand over is a standard Next.js and Payload CMS application. Nothing in it points back to a platform account.
There is no vendor in the middle emailing your clients, upselling them, or renewing them. ChaiBuilder has no access to your clients' sites or data.
Your logo and your color scheme in the builder, with no ChaiBuilder branding in it, for a single agency brand.
Start the trial and have it running today. There is no call to book and no quote to wait for.
Build your first branded website in the trial.
One deployment serving many isolated tenants, each under your brand, run by ChaiBuilder for you or on your own infrastructure.
This is a separate product for white-labeling at scale, and it is sales-led.
Not the same as Agency branding
Agency branding comes with the self-serve Agency license: your logo and colors inside the builder, for a single agency brand. It is not multi-tenant and not a separate product.
White Label Solution is a separate multi-tenant product for white-labeling across many tenants and customers.
White-labeling a hosted builder changes the logo. It does not change who holds the site.
On a reseller plan the client's content lives in the platform's database, and you are the one explaining that to the client. With ChaiBuilder the content lives in a database your client owns, on SQLite or Postgres, and ChaiBuilder has no access to it.
Per-seat and per-feature pricing on a platform you resell is margin you do not control. One flat yearly license with unlimited domains is margin you do.
When a client needs something the platform will not do, a reseller files a ticket and waits. Here the site is a Next.js app your developers can extend directly, with custom blocks, custom panels, and your own routing.
Bring your own database - Postgres, SQLite, or any supported storage. All website content, registered users, and actions live in your database. ChaiBuilder has no access to any of it.
ChaiBuilder is delivered as code you deploy on your own stack. You host it, you run it - there is no vendor-hosted runtime for your site.
Every license unlocks the entire product. Plans differ by domains and branding, never by features. There are no feature flags and nothing to upgrade into.
Ownership isn't a plan tier or an add-on here - it's the architecture.
Your clients edit pages on a canvas, with no deploys for content changes.
Build a component library once, then ship it with every client project.
Encode a design system, then re-skin per client instead of rebuilding.
Page locking keeps your team and the client's team out of each other's way.
Hand clients the editing they should have and nothing more.
Review in preview mode, publish in a single action.
Any page rolls back to any version, so a client edit is never a one-way door.
Assets handled inside the builder.
Client content in multiple languages.
In-builder AI chat that runs on your own AI provider account.
Every feature ships in every license. Plans differ by domains and branding, never by features, so there is no upgrade conversation to have with a client.
What you hand to a client is not a locked-down site on someone else's servers. It is a standard Next.js codebase your developers can open, read, and extend.
What deploys is a standard Next.js app with Payload as the CMS. Your developers already know how to work on it.
The builder core, chaicore, is open source and MIT licensed. The Pro extensions install on top of it as a package.
Custom blocks for what the visual builder does not cover, custom panels for the builder UI itself, and your own routing when a client needs it.
Everything enterprise and scaling-agency teams need to know about deployment, tenancy, and pricing.
Both are available: Managed (deployed and run by ChaiBuilder) or Self-hostable (you run it on your own infrastructure).
Yes. It is a multi-tenant product; running many isolated tenants is what it is built for.
Yes - that is exactly what the White Label Solution is for, distinct from the single-brand Agency branding on the Agency plan.
Agency branding comes with the self-serve Agency license and is single-brand (your logo and colors inside the builder). The White Label Solution is a separate multi-tenant product for white-labeling across many tenants.
Contact us. It is sales-led with no public pricing; scope and deployment model shape the quote.
Deploy the starter in minutes. No credit card, no email. When you're ready, pick a plan that fits.
The Visual Website Builder
You Actually Own. React + Next.js, low-code, self-hosted. Your data, your infrastructure, every feature included.
© ChaiBuilder. All rights reserved.
A white label website builder is a builder you present under your own brand. Your clients log in, edit their pages, and publish, and the tool carries your name and your colors rather than the vendor's.
The same product gets searched for under several names. A private label website builder, a white label site builder, a white label web builder, and a white label page builder all describe the same thing: a builder you rebrand as your own.
What separates them is what happens underneath the branding. On most platforms the rebrand is cosmetic and the platform still holds the site, the data, and the pricing power. ChaiBuilder is delivered as code you deploy, so the branding is yours and so is everything behind it.
